For general contractors
Websites and marketing for general contractors.
Old Plank Group builds websites for general contractors and handles the jobsite photography and LinkedIn page that go with them. Marketing retainers start at $8,500 a month, and a website on its own is quoted at one fixed price. Our main work is in precast concrete, so we already know jobsites and construction schedules.
After the interview
What an owner finds when they look your firm up
After a meeting, someone on the owner's side can look the firm up. We build what they find.
Each project gets a page with photographs from your own jobsite. The site says which markets you build in, how you deliver the work and who runs it.
Scope of work
What we build for general contractors
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A website an owner's representative can check
Project pages, markets, delivery methods and leadership, each reachable in two clicks from the home page.
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Jobsite photography
We photograph your crews on your sites, so the safety practices and self-perform work you describe are visible.
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LinkedIn and email
A company LinkedIn page and email that keep the firm in front of owners and the architects who recommend builders.
Questions and answers
What general contractors ask us
What should a general contractor’s website show?
The things an owner’s representative checks before the interview: finished projects, delivery methods, the markets you build in, bonding capacity if you publish it, your safety program and the people who run the work. The photographs should come from your own jobsites.
Do you understand construction?
Our main work is for precast concrete manufacturers, so we already work around jobsites and construction schedules. We write about delivery methods and self-perform work in the terms your estimators and superintendents use.
What does marketing for a general contractor cost?
Marketing retainers start at $8,500 a month, with no hourly billing. A website on its own is quoted at one fixed price after a conversation about what it has to do. The pricing page lists the retainer levels.